Friday, Sept. 5. – 2pm – 2.45pm / The conference space — Hall 7
Generation G for Generosity bashes cynicism and likes everything Us. New uses and values are reconfiguring ways of living together, exchanging information, goods, services and experiences. We are witnessing a dynamic of creative sharing of experiences, information, words and meaning. MAISON&OBJET’s style agencies have worked to decipher this theme as elaborated on in their respective spaces.

François Bernard, art director, Croisement agency
Vincent Grégoire, art director, NellyRodi agency
Elizabeth Leriche, art director, Elizabeth Leriche agency
Moderator Véronique Thouvenin, editor-in-chief, Zap design